- ETHICS COACHING IS A PARTNERSHIP between coach and client to help the client achieve his/her personal goals more effectively and efficiently than he/she could do alone.* It is grounded in the ancient wisdom that the truth which sets us free resides within ourselves. Discovery of “our” truth, with the support and guidance of The Ethics Coach, can unlock the door to a richer, deeper, more rewarding life: relationally, vocationally, materially and spiritually.
- The premise of Ethics Coaching is simple but profound: Living in harmony with our core values (that which we know to be “good,” “true” and “right”) liberates us to realize our Impossible Dream, that is, a vision that we might otherwise regard as “out of reach.” This way of living is powerful and transformative, as the lives and teachings of great teachers such as Socrates, Confucius, Jesus and the Buddha have shown us.
What Ethics Coaching is NOT:
- First, it is not “therapy” as we ordinarily think of it, i.e., a way to “fix” an illness, disability or disorder. Rather, Ethics Coaching can best be understood as self-care for healthy people who are generally well in mind and spirit, and desiring to take active steps toward attaining their highest goals.
Unlike conventional therapy, therefore, Ethics Coaching does notbegin with the premise that something is wrong with your life. Rather, it starts with the belief that what is right with your life – your inner truth and deepest values – is a powerful force awaiting your discovery, liberation and practical application.
- Second, Ethics Coaching does not give you formula answers or pre-fab solutions. Rather, it leads you to your own discoveries by Socratic questioning, triggering insight and initiating authentic, sustainable progress toward your goals.
* Top athletes, corporate executives, successful writers and high-achieving people from all walks of life work with personal coaches to attain exceptional levels of performance. This same performance “edge” is now available to anyone that is ready to make lasting changes in their lives.
For a more scholarly description of the relationship between ethics and therapy, see Mike W. Martin, Ethics as Therapy: Philosophical Counseling and Psychological Health.

